The target users are travelers who need to look for information to plan their trip.
Bayo Vietnam needs to develop a travel-search web portal, which can run on both laptop and mobile, help users to find out information about positions, transportations, hotels, motels and restaurants..
The UX Approach
In this project, I work as a UX Designer. I work with development team, marketing team and CO to define: who are the target users, personas, main user scenarios and key values of the product. I design mockups and convert them into HTML template and also apply UX tracking tool to improve UX for users.
In fact, it is a startup project and we are still improving it everyday.